Clients6 kinds
Who ADA Marketing helps
The method is the same for everyone: budget, plan, approve, run, report. What changes is the audience, the message and where the adverts send people.
Choose the one closest to you
Shops, salons, workshops and services
Customers nearby who need to know you exist and how to reach you. Adverts open a WhatsApp chat or a call, shown to people within reach of your premises.
Lodges, guest houses and restaurants
Travellers who plan from another town or another country. Adverts and search visibility send them to a page where they can see rooms, rates and how to book.
Schools, colleges and training centres
Parents and students deciding before an intake. Campaigns are timed to enrolment dates and send people to programme details and an application route.
NGOs, associations and churches
Members, donors and the communities you serve. The aim is usually attendance, sign-ups or awareness, measured by responses and not by sales.
Launches, openings and events
A fixed date and one chance. The plan works backwards from the date: announce, remind, then follow up after.
Businesses that are just starting
No audience yet and little money. Start with the free steps, then a two-week test to learn what a customer costs before committing more.
The same six steps for all of them
Brief
You tell us what you are marketing, who buys it, what you can spend and what you want it to bring.
Plan
We write the plan: audience, message, channels, duration, the split of the budget and an estimate.
Approve
You read it, ask for changes and approve it. Nothing is charged and nothing runs before this.
Build
We make the adverts, set up the accounts in your name and set up tracking, so results can be counted.
Run and test
Several adverts run side by side. After the first week we set the traffic target from real results.
Report and decide
Every week you get the numbers against the target, and decide to continue, change or stop.
Tell us your budget. We will send back a plan.
Say what you are marketing, who you want to reach and what you can spend. You get a written plan with the channels, the duration and a traffic target before you pay anything.